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Client : DHC

Opportunity: DHC, a Japanese beauty and skincare company also known as a leading provider of nutritutional supplements, introduced products to be sold in convenience stores.

Solution: Create packaging (handy one-month supply aluminum zip-packs) and POP materials using a bold modern design featuring friendly and informational illustrations for the general target audience.

Responsibilities: Strategic Concept, Naming, Branding, Creative Direction (POP Design/Layout), Design (Packaging).